Helping Sweet Wine Go Mainstream
One of the 30 largest domestic wineries, Oliver makes approachable, everyday wines.
The independent, Indiana-based winery—known nationally for its effervescent real fruit Moscatos, Sweet Red, and seasonal wines—produces nearly 800,000 cases of wine annually with distribution to more than 40 states.
Eager to build on momentum in new and established target markets, Oliver looked to our team to create and execute a robust public relations strategy, focusing on earned media outreach and influencer partnerships.
We’ve worked with local, regional, and national media (Forbes, VinePair, Midwest Living, Delish, AAA Magazine, Wine Enthusiast, Beverage Industry) to secure feature stories that lead to impactful conversions, driving online and retail sales. In two years’ time, impressions from earned media have doubled.
